DIGITIZE is a program that is established through a partnership with Google, the Singapore Economic Development Board (EDB) and Xpand Group. Together, we're launching a new education program focused on training local talent to be the future experts and leaders of the Singapore digital marketing industry.
The digital media sector is one of the fastest growing industries in the world. Singapore alone has an internet penetration rate of 80%, which is the highest across Southeast Asia. This has opened the door for monumental growth in the digital advertising market, which will amount to 235.5M USD in 2016. It's an exciting time to get involved in this space!
We are selecting 24 Singaporean Nationals or Permanent Residents that are either fresh graduates or have less than 3 years of work experience. We will launch the first two cohorts in September and October 2016, and they will embark on a 12 month program. This immersive experience starts with 4 weeks of in-person training run by Google Singapore, followed by 1 week of training in Google Sydney, and 3 weeks of an international work placement in Sydney. Finally, the candidates will be situated into the top advertisers and agencies of the digital industry for a 10 month domestic career assignment in Singapore. It's a unique and innovative opportunity!
Throughout the program, candidates will have access to a dedicated program manager who will be the direct point of contact for any questions and feedback. The program manager will ensure that the match between candidates and partners is successful, and any challenges on either end are addressed to achieve positive results. Social events will also be held for the candidates to build relationships with each other, work with industry mentors, and network with key digital leaders.
Applications are now closed for 2016, please register your interest below for 2017.